Rex Ryan desperately wants to win this year, and in order to get his players fired up, he thought F-bombs were the best way to go. Yes, in the documentary “Rex and Rob Reunited,” Ryan tries to energize his team and create an us-against-the-world mentality, defaulting to four-letter words in the process.

Buffalo lost its season-opener, 13-7, in Baltimore.

“Rex Ryan is obviously a mirror image in many ways of his father, Buddy,” Buffalo News Bills writer and 1270 AM host Tim Graham said on CBS Sports Radio’s Ferrall on the Bench. “He bases his life off of Buddy. His career, his coaching style, everything – this season is an ode to Buddy, who passed away during the offseason. That’s the reason that Rex and Rob Ryan are together on this staff for the first time in the NFL since they coached under Buddy with he Cardinals all this years ago. They wanted to win one for the old man before he passed away and they couldn’t do it because he couldn’t hang on, so this is an emotional season for them.”

As Graham pointed out, however, NFL players have changed over the last 30 years. Their priorities have changed. So have their loyalties.

“Those types of players who give that affection back to their coach – like those ’85 Bears did to Buddy Ryan – they don’t necessarily exist anymore,” Graham said. “I think he has an affection for his players and he wants to get more out of them like his father used to get out of guys to be frothing at the mouth, ready to rock on Sunday afternoons at 1 p.m. I just don’t think that the players give it back to him like he would like it to be, like he saw the affection that they had for his father, and I don’t think that that’s necessarily Rex’s fault. I think that today’s player necessarily just doesn’t do that.”

It doesn’t help that several Bills players, including Marcell Dareus, have been suspended for violating the league’s substance-abuse policy.

“He wants them to be all in,” Graham said of Ryan. “That was their offseason slogan: All in. But these guys aren’t all in. They’re just looking out for themselves. That’s not his fault. He didn’t draft these guys. They were already around when he became head coach of the Bills. So this is a culture here (where) he’s doing what he thinks he needs to do to whip his players into a frenzy, and they just haven’t responded. I don’t think that that’s all on Rex, and yeah, he gets a lot of flak because he brings it on himself and he’s out there and he’s showing it off. So when he doesn’t get it back, it’s comical, but I don’t know if that necessarily reflects poorly on him. I think it might reflect more poorly on the roster.”

Buffalo (0-1) hosts the Jets (0-1) on Thursday at 8:25 p.m. ET.

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